Speakers and Instructors

Jimmy Rosenberg

Founder, Evolution Fresh

It began for Jimmy over 30 years ago when he picked an orange from a tree in his backyard. Just one handpicked orange, squeezed into pure juice perfection. He went on to start Naked, which was acquired by PepsiCo, then Evolution Fresh, which was acquired by Starbucks.

Eric Wettlaufer

CEO, Goodnature

Eric is the creator of some of the industry’s favorite tools for making cold pressed juice, including the X1-Mini. An engineer and holder of multiple patents, he is a proponent of minimal processing and believes innovators should work towards keeping food simpler and more natural, without relying on added chemicals and processing steps.

Charlie Wettlaufer

President, Goodnature

Charlie is the creator of the first commercial juicing blog, and manages sales and marketing at Goodnature. He spends most of his time trying to connect like-minded juice entrepreneurs and has made cold-pressed juice more accessible to millions of people world-wide.

Daina Trout

Co-Founder, Health-Ade Kombucha

Under Daina's fearless leadership, Health-Ade has grown from a small production, artisanal item made in Daina’s tiny apartment into the fastest growing brand in the category that is now available in more than 12,000 stores and restaurants nationwide.

Jordan Rosendale

Founder and CEO, JK Juices

Jordan has grown her juice business from farmers' market cooler to juice truck, to recently opening a storefront. She has shared her 5-year juice journey on YouTube for millions to see and is the author of "How to Start a Juice Truck".

Andrew McFarlane

Founder and CEO, StartAJuiceBar.com

Andrew is an actor turned entrepreneur. After 15 years in the entertainment industry, Andrew turned his passion for health into a thriving Juice Business with multiple store fronts. He is the founder of the Start A Juice Bar agency, which has been helping hopeful entrepreneurs launch juice bars all over the world for nearly a decade.

Ari Sexner

Juice Business Consultant and Author

Ari has been a leading consultant in the juicing industry, and has worked with hundreds of juice businesses. With the release of his new book, "The Juicing Companion", more people than ever before will have access to his vast knowledge in creating juice recipes.

M'Lissa Story

Founder, High Lift Juicery

As a social entrepreneur M’Lissa started High Lift Juicery, a raw, organic, cold-pressed juice business that has become her vehicle to cultivate community-focused economic development. While the mainstream is chanting, “Go Big, or Go Home,” M’Lissa believes strongly that there is an inherent need to focus on the hyperlocal— cultivating partnerships with local businesses; encouraging social enterprise & entrepreneurship while innovating for a thriving local economy.

Lakeasha Brown

Founder, 1987 Juices

LaKeasha is the founder of the online juice bar that promotes an all-around healthy lifestyle with cleansing options and in-person community events. She is the creator of 87FEST, a fitness, music and arts festival in downtown Los Angeles. Brown has also been featured as a event instructor and beverage partner for Stevie Wonder’s KJLH Women’s Health Forum.

Dr. Etti

Partner, Dr. Smood

Dr Etti has a long history of improving people's health through nutrition, fitness, social work, and holistic healing. A PhD in holistic medicine, she is a partner in Dr Smood, a juice and health food cafe with eleven stores in Miami and New York.

Joyce Longfield

HPP and Food Safety Consultant

Since 2010, Joyce has been guiding companies on the applications and validation of using HPP to treat food and beverages. Currently she is the chair person for the Cold Pressure Council (CPC), and is also co-chairing the Juice Task Force which is a collaboration of academia, government and industry experts to improve upon the validation requirements for juices.

Timothy Nickerson + Michelle Nickerson

Founders, Maine Juice Co.

Timothy and Michelle started Maine Juice Co. as an online delivery business. It's since grown to a high volume retail store in Portland, Maine. All of Maine Juice Co. locations are 100% USDA Organic Certified.

Kenny Lao

CEO, Culinary Task Force

Kenny is an experienced hospitality entrepreneur who applies his depth of industry knowledge to founders and hospitality executives looking to develop, open or refine their restaurant or food and beverage concepts. Honors include being a UBS/Clinton Foundation Fellow, recognized in Crain’s 40 Under 40, and Inc. Magazine's 30 Under 30.

Sophie Jaffe

Founder, Philosophie

Sophie Jaffe is a Los Angeles-based health and wellness expert, who is certified as a raw food chef and yoga teacher. Sophie founded her company and wellness brand, Philosophie, with the goal of making it easier, more inspiring, and more delicious to attain optimal health and radiant wellness.

Hanna Gregor

Founder, OH Juice

OH’s mission is to connect communities with nutritious options made with local ingredients. OH is Hanna’s representation of a new way of living that embraces the healing forces of natural ingredients and complete sustainability. She carefully hand picks the highest-quality produce Southern California has to offer with a variety of international exotic spices and rare superfoods packed with nutrition.

Kaitlin Mogentale + Ashley Miyasaki

Co-Founders, Pulp Pantry

Pulp Pantry is pioneering pulp up-cycling, turning juice waste into health food. Kaitlin and Ashley founded Pulp Pantry with a passion for health and wellness.

Katie Raquel

Founder, Katie's Coldpress

Katie started her certified organic juice company in Monterey, California shortly after becoming a new mom, and works every day to balance running her business with raising three young children. She believes parents have unique skills that help them thrive as entrepreneurs, and cannot wait to share the strategies and mindsets that have helped her navigate both roles.

Dan Schwartz

VP Operations, Dr Smood

Dan has been working in the food industry for over 5 years helping source the finest and freshest organic ingredients for his companies. Most recently at Dr Smood he has been instrumental in opening multiple production facilities and 11 cafes in New York and Miami.

    Lia Chmil

    Supply Chain Manager, Dr Smood

    Lia has extensive food industry experience helping to establish comprehensive supply chains across multiple states. When she’s not buying organics, she’s eating organics.

      Shizu Okusa

      Founder & CEO, Wellthy & Co

      Shizu is the Founder & CEO of Wellthy & Co, a fun boutique of Mother Nature's best-in-class wellness brands. Home of JRINK, a cold-pressed subscription juice delivery business, and Apothékary, the farmacy of the future, and the Wellthy Women movement. Shizu is a certified yoga & Ayurvedic practitioner and brings over 10 years of private equity investing experience as a former Wall Street trader at Goldman Sachs.

        Adrienne Steele

        Founder, ASC Consultants

        Adrienne Steele has spent the last 20 years in all areas of food service and manufacturing operations. Her company ASC Consultants helps companies grow their businesses from the ground up focusing on Quality Assurance, Quality Control and Food Safety. Her experience includes Executive Chef, R&D Chef, Pastry Chef and Director of Product Development, managing organic compliance and HACCP.

          Annie Parks

          Founder, The Balanced Bee

          Since opening The Balanced Bee in 2016, Annie has grown her juice + broth restorative to 3 retail locations, also servicing 4 Fortune 500 corporate locations onsite and serving athletes from all over the country. With a degree in Kinesiology + Integrative Nutrition, Annie enjoys crafting juice + broth menu’s designed for those seeking to look better, feel better, and think better without compromising their health or the earth!

          B. Baba

          Epic Renewal

          Baba is multifaceted entrepreneur with a passion for transforming the way business interacts with the greater community. A systems thinker focused on finding simple and efficient solutions to complex problems, he aims to create a healthier world through better, affordable, and responsible solutions. His current work centers on the development of new tools, technologies, and processes to build a brighter future.

            Tess Feigenbaum

            Epic Renewal

            Tess is a designer and strategist passionate about creating positive impact through meaningful design. Her practice is built on the belief that impact is the culmination of small choices - as a result, she's dedicated her career to making the right choices easier. Her background in strategy consulting and design for social impact drives her to connect unlikely dots, and seek new, innovative solutions to big social and environmental challenges that cross sectors and industries.

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